Amongst it's findings is the fact that "beyond establishing business contacts (55%), almost one in six are now reporting business deals with openBC contact partners."
China tops the global league of openBC users with 22% having already generated new business and sales via openBC. This is followed by South America (18.7%), Europe (16.4%) and USA with 11.9%.
For me this is very interesting as it demonstrates that openBC really does have a global reach. Seeing China at the top of generating business online makes sense and, for me, illustrates how successful the platform is for finding (or being found by) new business contacts; a point I made in my previous post LinkedIn or openBC...or both!
Another even more interesting fact is that networking on the Internet is now seen as more important than at events.
The report shows that "Communication on the Internet is standard business practice. Apart from email, messenging and blogging, networking platforms for maintaining contacts with business associates and friends have developed into a convenient application. Its interesting to note that networking on the Internet is currently more important for openBC users than maintaining contacts at events. Cultural differences play hardly any role in this."
I can certainly agree with this statement. For me, online networking platforms are a daily part of my business. Over half of my clients find me through either openBC, LinkedIn or Ecademy. Plus, when I am working on consulting or sales outsourcing projects for clients, I am able to use my network to help shape a client's value proposition and identify the most appropriate contacts within organisations.
Plus, openBC has been a great way of meeting new people to understand specific markets and sectors, as well as find associates to collaborate on projects.
Labels: networking, sales, social networking sites
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