Effective lead generation is about integrating a mix of tactics to support business development and drive revenue growth.
We work closely with you to understand your current marketing mix, what’s working and how results can be enhanced with additional channels. Our expertise covers B2B lead generation across direct, digital and social media channels.
For example, we may help you develop a piece of engaging content specifically for a high-touch event or telephone outreach campaign. This can also be built into an email marketing campaign and amplified by social sharing through LinkedIn and Twitter.
Whether we’re delivering a fully outsourced lead generation programme or supporting your existing in-house resources, our focus remains generating qualified leads to build a robust and predictable revenue pipeline.